If you’ve ever paid for backlinks that vanished overnight, you’re not alone. The truth? Not all “link-building services” build links that last especially in complex industries like SaaS and insurance.
You’ve probably felt the frustration: spending thousands on “premium backlinks” and seeing no real ranking improvement. Google’s algorithm in 2025 is smarter than ever it rewards trust , relevance , and authority , not shortcuts.
In this guide, we’ll explore tested, white-hat link-building agencies that consistently deliver measurable ROI helping SaaS and insurance companies earn links that actually move the needle .
Also Read : Best Technical SEO Services: Top SEO Agencies & Companies
What Are Link-Building Services (and Why They Still Matter in 2025)
Link-building services are agencies or teams that help websites earn backlinks from other authoritative sites. These backlinks act like “votes of confidence.” Each quality link signals to Google that your brand is credible and worth ranking.
In the simplest terms links are digital reputation badges .
Quick Stat:
A study found that 93% of top-ranking pages have at least one authoritative backlink. The difference now? Google values quality over quantity more than ever. For SaaS and insurance, this means your links must come from relevant, high-authority sites — not random blogs or private networks.
Common Link-Building Mistakes (and How to Avoid Them)
Too many companies waste their budget because they fall for these traps:
Buying cheap bulk links — often from PBNs or spammy sites.Ignoring relevance — a link from a cooking blog won’t help your insurance SaaS platform.Overusing guest posts — guest posting works, but only if the host site has real authority.Not tracking ROI — links must generate measurable traffic and authority.
Pro Tip:
If you’ve ever been tempted by “100 backlinks for $99” offers, beware Google’s spam team calls this a violation of official link schemes policy (Google Search Central ). Cheap, irrelevant links can do more harm than good, especially after Google’s 2024 Link Spam update. Instead, follow modern link-building strategies that focus on contextual relevance and authority (Search Engine Journal ). Remember one relevant DR70 link can outperform 50 random ones from low-traffic blogs.
How to Choose the Right Link-Building Agency
When picking an agency, ask:
Are they transparent about where links come from?
Do they build links from niche-relevant sites?
Do they use genuine outreach and PR?
Do they report link retention and performance?
Do they understand your industry (SaaS, insurance, or B2B)?
If an agency can confidently say “yes” to all, you’re in safe hands.
Link-building isn’t dead it’s just evolved. In fact, Backlinko’s complete guide to link-building (Backlinko ) highlights that backlinks remain one of Google’s top three ranking factors. And according to an Ahrefs backlink study (Ahrefs ), over 93% of top-ranking pages have at least one authoritative backlink.
Ahref
Top Link-Building Services for SaaS Companies (2025)
Let’s explore the best agencies that actually deliver sustainable growth and measurable ROI.
Saaspedia.io — Best Overall for SaaS Link-Building
Saaspedia.io specializes in SEO and link-building for SaaS companies. Unlike generic link sellers, they create data-driven campaigns that forecast ROI before you even start. Their unique approach includes a free SEO audit and a 6-month action plan , helping you understand exactly where your website stands and what links it needs.
They combine outreach, digital PR, and content promotion to secure placements on authoritative SaaS blogs and business media sites. With their real-time link tracking dashboard, you can see every backlink’s traffic and ranking value.
Pricing: Custom plans starting at $500/monthIdeal For: SaaS startups and B2B companies focused on ROI
2. Skale — Great for B2B SaaS PR-Driven Growth
Skale is a SaaS-focused SEO and link-building agency known for its digital PR approach. Their strategy goes beyond guest posts they craft data stories and research-backed content to earn high-authority mentions in tech publications.
They’ve worked with brands like Pitch , Flodesk , and Maze , helping them achieve long-term organic growth through earned media. Their outreach focuses on earning editorial backlinks that boost not just rankings but also brand credibility.
Pricing: Premium (usually above $2,000/month)Ideal For: Mid-to-enterprise SaaS brands looking for scalable PR-backed link-building
3. Loganix — Best for Agencies & White-Label Solutions
Loganix has built a strong reputation as a white-label link-building agency — perfect if you run an SEO agency or want a done-for-you service under your brand name.
Their process is transparent and systemized: you get full reports showing domain metrics (DA, DR, traffic, etc.) before placements go live. Their links are mostly earned via manual outreach, guest posting, and content partnerships.
They’re trusted by hundreds of agencies globally for consistent delivery and reliable support.
Pricing: Moderate (from $150/link)Ideal For: Agencies and marketing teams that want scalability and reliability
4. LinkBuilder.io — Proven Outreach-First Strategy
If you want a team that lives and breathes manual outreach , LinkBuilder.io is your pick. They focus heavily on personal outreach emails, relationship building, and editorial placements no automated junk or PBNs.
Their process includes link prospecting, relevance matching, and monthly reporting. They’re known for securing contextual backlinks that directly improve page-level rankings.
The team also provides detailed metrics showing traffic and authority growth over time.
Pricing: $1,500–$5,000/month depending on goalsIdeal For: SaaS and insurance brands seeking pure white-hat link-building
5. uSERP — Best for High-Authority PR & Brand Mentions
uSERP is where SEO meets public relations. They focus on acquiring backlinks from major publications like Forbes, HubSpot, Business Insider, and TechCrunch .
Their team blends SEO strategy with storytelling pitching your SaaS or insurance brand as an industry thought leader. Each campaign is designed to position your brand as an authority through editorial mentions and contextual links.
While their pricing is premium, the brand equity and organic visibility you gain can be game-changing.
Pricing: Starts at $5,000/monthIdeal For: SaaS brands aiming for thought-leadership visibility
6. Page One Power — Reliable for Enterprise-Level Consistency
With over a decade of experience, Page One Power offers highly dependable link-building for enterprise clients. They focus on relevance, transparency, and relationship-based outreach.
Their team researches your industry, creates linkable content assets, and pitches them to relevant publishers. Each campaign is custom-tailored to your brand goals and risk tolerance.
They’re especially strong in compliance-heavy industries like finance and insurance, making them a solid long-term partner for large organizations.
Pricing: Custom (typically $2,000+/month)Ideal For: Large SaaS and insurance enterprises
7. FatJoe — Budget-Friendly Guest Post Campaigns
FatJoe is one of the most well-known budget link-building providers, offering affordable guest post placements. While not SaaS-specific, they’ve improved their vetting process to focus on higher-DR, traffic-driven sites.
You can easily order guest posts, niche edits, or blogger outreach links directly through their dashboard — no meetings required.
It’s ideal for startups or agencies that want to test link-building before scaling up. However, quality control is key, so you’ll need to review placements carefully.
Pricing: From $50–$150/linkIdeal For: Small businesses testing link-building on a budget
8. Authority Hacker — Learn to Build Links In-House If you prefer building your own internal link-building system, Authority Hacker is your go-to. Instead of selling links, they teach you how to earn them through their in-depth SEO training programs.
Their courses include actionable frameworks for outreach, relationship building, and content promotion — ideal for SaaS founders who want control over their brand’s authority.
It’s not an agency, but a training-first solution. Long-term, this can save costs and strengthen your internal marketing team.
Pricing: One-time course fee (~$997)Ideal For: Teams who want to handle SEO internally
9. Blue Tree — Editorial Links on DR70+ SaaS Sites Blue Tree focuses exclusively on earning editorial backlinks on DR70+ SaaS and B2B websites. Their placements come from respected media sites and niche blogs that drive real traffic.
Their process involves content collaboration — they co-create expert insights and publish them within contextual articles. That makes their links both natural and authoritative.
They’ve worked with well-known SaaS companies like ActiveCampaign and Freshworks , helping them gain visibility on top-tier domains.
Pricing: $500–$1,000/linkIdeal For: SaaS companies targeting high-authority placements
10. The HOTH — Best for Scalable Volume Campaigns The HOTH is one of the largest link-building platforms, known for its scalability. Their services include guest posts, press releases, and blogger outreach.
While they aren’t niche-focused, their ability to deliver high volumes makes them great for agencies or businesses that want consistent link velocity.
Their customer dashboard is easy to use, and they provide detailed reports for every campaign.
Pricing: From $100/linkIdeal For: Agencies needing scalable, predictable link-building
Whether you’re a SaaS startup or an insurance firm, link-building in 2025 is all about trust. Google prioritizes authenticity meaning backlinks should come from credible, topic-aligned sites with real traffic. Use tools like Moz DA Checker Moz and HubSpot’s marketing benchmarks HubSpot to assess your backlink profile. If your links align with Google’s link spam policy Google Search Central and add real value to readers, you’re on the path to sustainable rankings and ROI.
SaaSPedia Team
How Much Do Link-Building Services Cost in 2025?
Link Quality
DR Range
Average Cost
Standard
DR40–50
$100–$250/link
Mid-tier
DR60–70
$250–$400/link
Premium
DR80+
$500–$800+/link
Remember — a single high-quality backlink from a trusted site can outperform 20 low-quality ones.
Always prioritize niche relevance and link retention over sheer numbers.
Case Study: SaaS Startup Earns 120 Authority Links & 300% Growth
A SaaS startup in the insurance analytics space struggled to gain traction. After partnering with a white-hat agency, they launched a digital PR campaign around “The Future of Insurance Tech 2025.”
In 9 months:
Earned 120+ backlinks (DR60–85)
Boosted organic traffic by 300%
Increased demo sign-ups by 2.5x
Result: Quality, relevance, and storytelling turned link-building into a growth engine.
Conclusion — Build Links That Last, Not Just Rank Fast
The right link-building service doesn’t just build backlinks — it builds trust, visibility, and revenue.
Whether you’re scaling your SaaS startup or modernizing an insurance brand, invest in partnerships that prioritize longevity and authority.
👉 Claim your free SEO audit and 6-month link-building roadmap at
Saaspedia.io — and start building links that deliver real ROI.
Claim Your Free SEO Audit
FAQs About Link-Building Services
Are link-building services still effective in 2025?
Yes — when done with relevance, transparency, and real outreach.
How long before I see results?
Expect meaningful results within 3–6 months.
Can SaaS companies build links internally?
Yes, with the right training or tools (like Authority Hacker).
What’s the safest link type for insurance SEO?
Editorial backlinks from finance or business authority sites.
How many backlinks do I need?
Quality > quantity. Start with 5–10 strong links monthly.
