Blog

A few months ago, a founder friend of a small SaaS startup in Berlin asked me a simple question: “Is

A few months ago, a founder friend of mine who runs a small SaaS company asked me a simple question:

If you’ve ever tried Ahrefs, you already know it’s one of the most powerful SEO tools in the game from

I used Hotjar for my early SaaS product to watch how users clicked and scrolled. It was magical for seeing

Google Analytics (GA4) feels more like a puzzle than a product. When GA4 replaced Universal Analytics, SaaS founders hoped for

When I first built a SaaS dashboard for a small product, I used Fathom Analytics because of its clean interface

Asana is great. It’s polished, reliable, and packed with integrations. But for many SaaS startups, Asana eventually feels… a little

Notion has become the darling of productivity tools. It’s sleek, flexible, and makes collaboration feel almost magical. But if you’ve