SEO Strategy • Content Marketing • Link Building
When Woostify partnered with Saaspedia , their goal was simple: grow organic traffic, attract store owners actively searching for fast WooCommerce themes, and increase installs — without relying solely on marketplaces or ads.
By focusing on technical SEO, optimizing existing content, and building topic authority with high-quality backlinks, Woostify achieved a 5x increase in non-brand organic traffic and saw active installs grow by over 30% year-over-year.
5X
Increase in non-brand organic traffic
+30%
Growth in active installs
Before Saaspedia Woostify competes in a crowded WordPress ecosystem — up against giants like Astra, GeneratePress, and Flatsome.
Although known for its speed and lightweight build, Woostify wasn’t ranking for high-intent keywords like “fast WooCommerce theme” or “best WooCommerce theme for conversions.”
They had a steady user base, but most traffic came from marketplaces or plugin directories — channels that weren’t predictable or scalable.
To build a reliable inbound engine for long-term growth, Woostify turned to Saaspedia.
The Saaspedia Solution Saaspedia’s SEO-led growth strategy included:
In-depth keyword research and opportunity analysis On-page optimization for existing blog content and landing pages Creation of targeted landing pages around key WooCommerce topics Technical SEO audit covering site structure, core web vitals, and indexing issues Consistent high-quality link building with a focus on eCommerce, WordPress, and SaaS-related websitesOur approach:
We started with a full technical SEO and content audit to uncover under-optimized pages and missed opportunities.
Early on, we optimized Woostify’s core landing pages and implemented a structured internal linking system to build topical relevance.
Next, we mapped out content clusters around themes like:
WooCommerce performance optimization How to choose a fast WooCommerce theme Lightweight WordPress themes for online stores With detailed content briefs and ongoing on-page improvements, Woostify started ranking for valuable, high-conversion keywords.
Finally, we backed it up with steady link-building campaigns, securing mentions and backlinks from relevant industry blogs, design sites, and WordPress communities.
The Results ✅ Non-brand organic traffic grew by 5x year-over-year ✅ Active installs increased by over 30% within the same period ✅ Core blog posts and landing pages now rank in the top 3 positions for priority keywords ✅ A new content-led inbound funnel is driving predictable, scalable growth
By targeting the right intent-driven keywords and continuously improving content and site performance, Woostify turned SEO into a primary acquisition channel not just a side project.