Introducing a new product or service to the market can be a daunting task, especially in today’s highly competitive landscape. However, platforms like Product Hunt have emerged as a game-changer, allowing entrepreneurs and creators to showcase their innovations to a vast community of early adopters, investors, and potential customers.
In this step-by-step guide, we will explore the process of submitting an article on Product Hunt, a platform that has become a launchpad for countless successful startups and product launches.
Also Read: Free Product Hunt Launch Checklist
How to Submit Product on Product Hunt: A Step-by-Step Guide
1. Create an Account
If you don’t already have one, you’ll need to create a Product Hunt account. You can easily sign up using your email address, Google account, or Twitter account.
2. Prepare Your Article
Before submitting your article, ensure that it’s published and hosted on a website or blog. You’ll need a URL to link to when submitting it on Product Hunt.
3. Log In
Sign in to your Product Hunt account using your credentials.
4. Submit Your Article
Once logged in, navigate to the Product Hunt website and locate the “Submit” button at the top right corner of the page. Click on it to begin the submission process.
5. Provide Details
Fill in the necessary details about your article, including:
- Title: Craft a catchy and descriptive title for your article.
- URL: Paste the link to your article.
- Tagline: Write a brief description or summary of your article to entice users.
- Category: Choose the most relevant category for your article from the options provided.
- Topics: Select relevant topics that your article covers to help users discover it.
6. Add Images
Enhance your submission by uploading a compelling featured image for your article. This image will appear in the Product Hunt feed and can significantly increase engagement.
7. Post Description
Compose a short but compelling description of your article to encourage users to click on it. Use this opportunity to highlight the value and uniqueness of your content.
8. Add Makers (Optional)
If you collaborated with others on the article or are part of a team, you can add them as makers to give credit where it’s due.
9. Preview and Submit
Review all the details you’ve provided to ensure accuracy and completeness. Once satisfied, click the “Submit” button to submit your article to the Product Hunt community.
10. Engage with the Community
Once your article is live on Product Hunt, be proactive in engaging with the community. Respond to comments, answer questions, and participate in discussions surrounding your article.
- Provide valuable insights and feedback on other products.
- Hunt for interesting products and share them with your network.
- Participate in discussions and offer your expertise.
11. Promote Your Submission
Share your Product Hunt submission across your social media channels and with your network to increase its visibility and attract more upvotes and engagement.
12. Monitor and Respond
Keep track of the performance of your submission on Product Hunt. Monitor comments and feedback, and respond promptly to engage with the community and maximize the impact of your article.
When should I post on Product Hunt?
The timing of your post on Product Hunt can significantly impact its visibility and success. While there is no definitive “best” time, it’s generally recommended to post your product or service during the weekdays, specifically Tuesday through Thursday.
These days tend to have higher engagement levels on the platform compared to weekends or Mondays.
Additionally, it’s advisable to avoid posting during major tech events, conferences, or holidays, as these periods may result in lower engagement due to the community’s divided attention.
Does Product Hunt cost money?
No, submitting a product or service on Product Hunt is completely free. The platform does not charge any fees for listing or promoting your product on its website.
However, Product Hunt does offer optional paid services, such as:
- Maker Pro Subscription: This subscription plan, costing $199 per year, provides additional features and analytics for product makers, including advanced insights, the ability to schedule posts, and early access to new Product Hunt features.
- Sponsored Listings: Product Hunt allows makers to pay for sponsored listings, which can increase the visibility and exposure of their products on the platform. The cost of sponsored listings varies depending on factors like the duration and targeting options.
- Ship Ads: Product Hunt offers advertising opportunities through its newsletter, “Ship,” which reaches a highly engaged audience of tech enthusiasts and early adopters. The cost of these ads is determined based on factors like the ad format and target audience.
While these paid services can enhance your product’s visibility and provide additional benefits, submitting a product to Product Hunt and participating in the community discussions is entirely free of charge.
Conclusion
Submitting an article on Product Hunt can be a game-changer for content creators, entrepreneurs, and businesses seeking to gain exposure and connect with a highly engaged community of early adopters and tech enthusiasts. By following the steps outlined in this guide, you can increase the chances of your article’s success on the platform.
Remember, the key to success on Product Hunt lies in creating high-quality content, crafting an engaging submission, and actively participating in the community. Be responsive to comments and feedback, share valuable insights, and Hunt for other interesting products to establish yourself as a valuable contributor.
While submitting an article on Product Hunt is free, consider taking advantage of the platform’s paid services, such as the Maker Pro Subscription or Sponsored Listings, to further boost your article’s visibility and reach.
With dedication, persistence, and a willingness to engage with the community, you can leverage Product Hunt to amplify your content, build a loyal following, and potentially attract investors, collaborators, or even future customers.
So, take the plunge, submit your article, and immerse yourself in the vibrant ecosystem of Product Hunt, where innovation and creativity thrive.