Running software for your business can be costly and time-consuming. White label SaaS platforms offer an intelligent solution in 2024. These ready-made software products let companies customize and rebrand them as their offerings.
The top white-label SaaS this year covers various needs like website building, e-commerce, marketing, and customer management. With white labels, businesses avoid complex development and just tweak the software with their branding.
This guide showcases the best white-label SaaS options for 2024, explaining their standout features and pricing simply. Whether creating websites, running marketing campaigns, or managing customer data, white-label SaaS enables businesses to quickly deploy tailored software experiences at lower costs compared to building from scratch.
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What is the SAAS Platform?
A SaaS (Software as a Service) platform refers to a cloud-based software solution that is hosted and managed by a third-party provider and delivered over the Internet on a subscription basis.
Some key points about SaaS platforms:
1. Centrally hosted: The software is hosted on the provider’s servers rather than being installed locally on a user’s computer or server.
2. Subscription-based: Users pay a recurring subscription fee (monthly or annually) to access and use the software, rather than purchasing it outright with a perpetual license.
3. Web-based access: SaaS applications are accessed through a web browser, making them accessible from any device with an internet connection.
4. Multi-tenant architecture: The provider’s single instance of the software serves multiple clients or tenants, with data logically separated but applications and infrastructure shared.
5. Automatic updates: The SaaS provider handles all software updates and maintenance, ensuring users always have access to the latest version.
Some common examples of SaaS platforms include customer relationship management (CRM) software like Salesforce, productivity suites like Microsoft Office 365, project management tools like Asana, and marketing automation platforms like HubSpot.
The key benefits of SaaS include lower upfront costs, scalability, automatic updates, remote accessibility, and reduced need for in-house IT resources compared to traditional on-premises software installations.
What is white label SAAS Software?
A white label SaaS (Software as a Service) platform refers to a software product or service that a company is able to rebrand and offer as their own solution to their customers.
Here are some critical points about white label SaaS platforms:
1. Rebranding: The SaaS provider allows their partners or customers to completely rebrand the software interface and documentation with their own company name, logo, colors, etc. This makes it appear as if the platform was built by the rebranding company.
2. Ready-to-market: White label SaaS solutions are typically ready-to-go products that partners can immediately begin offering to their customers without developing the core functionality from scratch.
3. Infrastructure provided: The SaaS vendor handles all hosting, maintenance, updates and technical operations of the platform, while the partner focuses just on branding and selling the solution.
4. Licensing model: Partners usually pay a recurring fee to the SaaS vendor to license and rebrand their platform, based on usage metrics like a number of end-users.
5. Customization: While the core functionality remains the same, many white label SaaS platforms allow a degree of customization and integration capabilities for partners.
The main benefits of white labelling include faster go-to-market, lower development and infrastructure costs, and the ability to offer comprehensive software solutions under one’s own brand name without rebuilding everything internally.
Top 7 Best white label saas platforms in 2024
1) Unlayer – Embeddable Drag and Drop Editor
Unlayer is an embeddable drag-and-drop editor for SaaS platforms, offering a plug-and-play email editor and Page Builder for web applications. With features like drag-and-drop functionality, merge tags, custom file storage, and undo/redo capabilities,
Unlayer makes it easy for your customers to create beautiful, mobile-ready emails and landing pages directly from your app. The pricing model includes a completely free plan with branding, as well as paid plans with additional features like custom CSS, email chat, and support.
2) Simvoly – White Label Website Builder
Simvoly is a white-label website builder with no limitations, allowing you to build websites, e-commerce funnels, email marketing campaigns, CRMs, and appointment systems for your customers or your own do-it-yourself platform.
With custom branding, templates, and a smooth drag-and-drop builder, Simvoly offers an all-in-one solution for creating recurring revenue streams. Pricing starts at $70 per month and scales based on the number of websites, funnels, pages, and subscribers.
3) Authority Labs – SEO Rank Tracking Software
Authority Labs, by TRDC, is a reliable and accurate SEO rank-tracking software that is 100% white-label. With features like SEO performance monitoring, automated local rank tracking, mobile rank tracking, and data analytics, Authority Labs allows you to offer SEO services to your clients under your own branding. Pricing includes unlimited users and the ability to track competitors.
4) SocialPilot – Social Media Marketing Platform
SocialPilot is a comprehensive social media marketing platform that offers powerful publishing, seamless collaboration, insightful analytics, and an AI-assisted content creation tool. With multi-network support, customizable posts, bulk scheduling, and white-label PDF reports, SocialPilot provides everything you need to hit your social media marketing goals under your own brand.
Pricing ranges from $30 to $200 per month, depending on the number of social media accounts and users.
Ecwid by Lightspeed is a white-label e-commerce solution that allows you to rebrand and resell their plans to your clients at your desired price point. By integrating Ecwid’s e-commerce platform and API, you can create a custom solution with automated account provisioning, single sign-on, custom payments, and more, without the hassle of developing and maintaining your platform.
6) SalesPipe – All-in-One Sales and Marketing Tools
SalesPipe is an all-in-one solution that provides sales and marketing tools, including automation, CRM, two-way texting, power dialer, lead prospecting, skip tracing, phone systems, forms, and surveys. Their white-label program, currently on a waitlist, offers a branded desktop app, a customizable look and feel of your domain, and the ability to connect your APIs for integrations like Twilio and SendGrid.
Pricing for the white-label program starts at $249 per month.
7) ActiveCampaign – Enterprise-Level Marketing Automation
ActiveCampaign’s white-label program is available for all Enterprise-level accounts, offering email marketing, marketing automation, and CRM tools for creating exceptional customer experiences. While the small business plans have limited white-labelling capabilities, such as custom domain, logo rebranding, and button customization, the Enterprise plans to provide full white-label functionality.
Whether you’re building a new SaaS platform or enhancing your existing offering, these white-label solutions provide a range of options to help you deliver branded, customized experiences to your customers.
Faqs:
What is a white label marketplace?
A white label marketplace is an e-commerce platform that businesses can rebrand as their own online marketplace, using the underlying technology provided by a third-party vendor.
What is the difference between white label and SaaS?
SaaS (Software as a Service) is a software delivery model, while white label refers to rebranding an existing software product under a company’s own brand.
Is a white label SaaS profitable?
Yes, a white label SaaS model can be profitable due to lower development costs, faster time-to-market, recurring revenue streams, value-added services, and scalability.